Challenge: Transform the Escritório Inteligente brand into a modern, powerful brand with a visually pleasing aesthetic that primarily captures its target audience. Escritório Inteligente was born from a clear purpose: to transform, empower, and give protagonism to the accounting profession. Through its method, it is able to convert a large volume of operational work into strategic data for accountants to interpret.

Objective: Update the brand’s visual and verbal identity so that it is consistent in its communication and essence.